My name is Donna, and I'm one of the owners of Rapid Fire Freight.
Many people don't know that I've spent the last 20 years in the hotshot and courier industry. I started working for my parents' hotshot company when I was just 15 years old. I’m 35 now. Back then, I was taking customer orders and entering them for dispatch. As I got older, I began managing the company's online presence, generating leads, and building customer relationships.
This industry is all I've ever really known.
Life took me in different directions over the years. I became a wife, a mother of three amazing kids, and spent about six years as a stay-at-home mom. After my youngest child was born, I developed a serious autoimmune condition that affected my life in ways I never imagined. It was a difficult journey, but eventually I began healing and rebuilding myself.
In January 2026, I sat down with my husband and my coworker Karen and had a conversation that would change everything. My father was preparing to retire, my mother was no longer in a position to work, and I realized if I wanted to build something of my own, the time was now.
So I took a leap of faith.
I left my job and poured my savings, my energy, and my heart into building Rapid Fire Freight from the ground up. I obtained the LLC, secured insurance, applied for our DOT authority, recruited drivers, built our systems, and spent countless hours cold-calling potential customers. Every lead I've generated has been my own. Every customer I've spoken with has heard directly from me.
If you've received a call from Rapid Fire Freight, it was probably me on the other end of the phone.
When I started building this company, I reached out to experienced contract drivers I knew throughout the industry. They told me about the problems they had faced working with other companies—low pay, excessive deductions, lack of communication, and feeling like they were just a number.
I listened.
Every piece of feedback helped shape Rapid Fire Freight. Even our pricing structure was built around driver input because drivers are the backbone of this industry. Without good drivers, there is no freight company.
That's why I made a commitment from day one to treat drivers differently. We don't load them down with unnecessary deductions. The only deduction we take is cargo insurance. Our drivers earn between 65% and 75% of the load revenue because I believe the people doing the work deserve to be rewarded fairly.
My goal isn't to build a company based on greed.
My goal is to build a company that puts people first—both our drivers and our customers.
I miss the days when businesses knew their customers personally. I miss building real relationships and being able to help someone solve a problem when they need it most. That's the kind of company I'm building. A small family-owned business that provides excellent service, honest communication, and treats people the way they deserve to be treated.
I'm not making a dime from this business yet. Every dollar is being invested back into growing Rapid Fire Freight. But I believe in what we're building, and I'm willing to put in the work to make it successful.
This company represents years of experience, countless sacrifices, and a dream that finally became reality. My 12 year old son named Rapid Fire Freight.
Thank you to everyone who has supported Rapid Fire Freight so far. Whether you've shared a post, answered a phone call, referred a customer, trusted us with a load, or simply encouraged me along the way, I appreciate you more than you know.
We're just getting started.
Just Married! June 26, 2026
Owners: Donna and Diego’s wedding with family. Our son Malek in the white shirt on the left named Rapid Fire Freight!
About the owners
I wanted to take a moment to introduce ourselves and share the story behind Rapid Fire Freight.
We're a family-owned business built on relationships, experience, and the belief that great service starts with great people.
Meet the Owners
Karen has spent years working in the transportation industry. Her experience in load planning, customer service, office management, and day-to-day operations has been invaluable. She understands what it takes to keep freight moving while making sure customers receive the service they deserve. Her organization and industry knowledge help keep everything running smoothly behind the scenes.
I'm Donna, and I've worked in this industry for over 20 years. In April 2026, I decided it was finally time to build the company I had always envisioned. Rapid Fire Freight actually started as an idea between Karen and me. We talked about what we wished a transportation company could be, and eventually I decided to take the leap.
One of the very first things we did was print out a list of possible business names. Instead of choosing one ourselves, we let my 12-year-old son make the final decision. He picked Rapid Fire Freight, and the name has been with us ever since. Looking back, it's one of my favorite memories from starting this company.
While Karen and Diego were still working, I focused on getting Rapid Fire Freight off the ground. One thing I knew from the beginning was that I didn't want to build this company alone. Our drivers helped shape our pricing model because they're the ones doing the work every day. Their experience mattered, and it still does.
Even today, I tell both our drivers and our customers that if they ever have suggestions, opinions, or even criticism, I genuinely want to hear it. Feedback helps us improve. It helps us grow. After 20 years in this industry, I've learned there's always something new to learn and there's always a better way to serve our customers.
Diego brings a lifetime of trucking experience to Rapid Fire Freight. He's spent years behind the wheel, from hauling freight across the country in 18-wheelers to making local deliveries. Having a truck driver as a co-owner gives us a unique perspective. He understands the challenges drivers face because he's lived them, and that helps us make better decisions for both our customers and our drivers.
Our Drivers Are the Backbone of Rapid Fire Freight
If there's one thing we believe wholeheartedly, it's this:
There is no business without our drivers.
Every one of the drivers who worked with us in the beginning helped build Rapid Fire Freight into what it is today. They offered advice, shared ideas, tested our pricing, and helped us create a company that works for both customers and drivers.
They're not just contractors to us—they're an important part of our team.
Thank You
Whether you're already one of our customers or considering giving us an opportunity, thank you for taking the time to get to know us. We believe business is about more than moving freight—it's about building trust, creating relationships, and continually improving.
We look forward to earning your business and showing you the difference a company built on experience, accountability, and teamwork can make.